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Old 10-03-2010, 09:02 PM   #1
spazzer
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Hi All,
I am creating a website for a Driving Instructor in Northampton and have purchased this domain name : drivingschoolnorthampton.com

Her Driving School is called Lets with Ruth
I have a few questions if someone could help i would appreciate it:
  • Firstly is the domain name above ok or should I have chosen something else like letswithruth or letswithruthnorthampton
  • For the title of my web pages should I begin with the company name, then include keywords like Lets with Ruth | Driving Lessons for Northampton Towcester Rugby, I am then struggling how to name the Contact Page, Hall of Fame Page, Courses and Prices Page etc, any help on this would be appreciated !!!!
  • My final question is should my H1 Tags mirror the page title or should this be different, any help again on this would be appreciated !!!
Thanks Again for all your assistance in the past and for the future !

Cheers,
Nick
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Old 10-04-2010, 04:08 AM   #2
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1. you have to think about what likely customers will be searching for.
so drivingschoolnorthampton.com is better than letswithruth as it is not a likely search termtitles should be relevant to the subject and description of that page. again adding the company name is ok for branding but not that helpful IMO, if the company was called northampton driving scool for example it would have greater relevance. same goes for tags. example might be
HI Northampton driving lessons
h2 20 lesson package
h3 advanced driving course
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Old 10-04-2010, 04:58 AM   #3
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The domain name is a good choice. I'd limit the title (for the home page) to Driving Lessons for Northampton Towcester Rugby. If you have to include the company name place it at the end of the title, not the beginning.

Have a different title for each page and target different keywords with each page such as Driving School, Drivers Education, etc.

Then make sure you claim the site in Google Local, Yelp, Bing, Yahoo, etc. (actually the client herself should do this).
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Old 10-04-2010, 05:54 AM   #4
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Smile Thanks !

Hi all,
Thanks for replies everyone, that really helps, am fairly new to this and want to try and get it right.
All the Best and thanks again !

Nick
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Old 10-06-2010, 04:42 PM   #5
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Just a couple of further points, can you advise if this would be correct ?
Would It be a good idea to title the Course's and Prices page something like "Driving School Prices and Courses" and do I need to add
the same geographical locations as for the home page after Driving School so it would read " Driving School Courses and Prices for Northampton Daventry Towcester Rugby or is it only needed for the home page ?
I'm assuming that from a previous post it is a good idea to use different keywords for different pages I.E "driving lessons" for home page and "driving school" for the Courses and Prices page.
Should the place names be separated by commas or a dash ?
And if I included the brand name at the end should this be separated by a dash etc


Thanks Again for Help !

Last edited by spazzer; 10-06-2010 at 04:53 PM.. Reason: Update Text
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Old 10-06-2010, 04:45 PM   #6
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I'd say yes. Think about what people might search;

I would put...

Driving Lesson Prices in Bristol

if I wanted decent results for myself locally.
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Old 10-06-2010, 04:56 PM   #7
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Thanks Corrosive Once I get my head round this I should pick it up and get into a routine with it !

Thanks again
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