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Old 07-09-2017, 08:15 AM   #3
New Perspective Studio
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Join Date: Jul 2017
Location: east london
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Google only wants to provide relevant search results to a user. So it uses many things like your linking neighbourhood, Social signals , bounce rates to determine whether you are the best answer to that query.

If everything else in your website ..titles images and links do not follow the same topic as the body content you will get high bounce rates.

Google hates giving clients false or bad information and will act upon it.Keep everything relevant to your niche.

Body Content (aside from images and videos) is one of the ways to communicate with users and google, google cant read images except for their alt tags which is limited. So body content is your "meat", to say to google and users "this is what i do consider me for that query".
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